Blackbaud is a cloud based software solution of its own. It's considerably designed to support high impact organizations with their social good initiatives. It allows operators to manage streams of data coming from sales, service, marketing, and data intelligence. They take that insight to help organizations find areas to improve process and operational efficiencies. Now with Age Texting's integration, their full drawer of tools will have the benefit and backing of SMS marketing technology.
Blackbaud and SMS Marketing Capabilities
How to better engage constituents
Use the Blackbaud Raiser’s Edge NXT software to create lists. Apply filters to segment the groups you want to text and the messaging that is relevant to them.
How to grow audiences
Automatically update opt-in and and opt-out requests to keep your audiences up to date and growing. When a constituent has donated to your organization, their contact information is stored as well as data regarding the donation dates and amounts. Lists and contact information are pulled into your Age Texting account. The database is refreshed every time you access the list.
How to segment audiences
Use Age Texting's query feature to generate groups based on previous donations and timeline of donations.
How to easily share audiences across both platforms
Don’t waste time manually exporting and importing audiences. Integrating your AGE Texting account with Blackbaud makes it seamless, speedy, and less prone to error.
How to connect with the right members and constituents
When you connect your Age Texting account and Blackbaud, you can use the constituent action history to target your SMS marketing campaigns and better engage with them. Segment constituent audiences based on their actions and preferences for more targeted engagement.
Commitment to the social good is about dedication—addressing the highest priority and positive outcomes. With that commitment, you need a specific combination of marketing and communication tools. Use texting to help stakeholders and donors understand your brand and mission. This insight is an opportunity for brands to control how those thoughts and feelings are formed.
Automated Text Strategies for Convenient Constituent Feedback
Set automated text messages that send 1 to 2 days after a customer has worked with you or donated and request their feedback. A constituent review strategy can help boost your online reputation while also helping you recognize areas for improvement.
Watch a video of our SMS Review Requester product here.
Check out these helpful resources to get started with connecting Blackbaud and Age Texting.
Get your copy of our SMS—Blackbaud marketing strategy guide (coming soon)
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