Updated: Jun 24
AGE Texting’s new database growth tool offers a “two-tap” functionality that can be added to all your mobile marketing strategies to allow consumers to quickly opt into your text club. When you offer convenient ways for consumers to sign up, you will find your list grows consistently.
How does AGE Texting’s Mobile Opt-In Link Work?
With two quick taps, your mobile social media followers and website users can opt into your text list. The first tap opens a mobile user’s native SMS app with a text message pre-populated with your opt-in keyword and texting number. Next, they send the text and immediately receive the autoresponder confirming their opt-in. This opt-in method, along with all our signup tools, is 100% TCPA compliant.
Marketers can also promote their keyword and texting number on Instagram post designs. Now, a simple call-to-action can ask followers to tap on a link to sign up for text messages. Consider enticing social media followers to sign up for a discount or to enter a giveaway. If you are running an online campaign, you might also add the link to a mobile banner ad.
How to create a Mobile Opt-In Link
When you create a keyword, our platform automatically generates an opt-in link that can be used to grow your text club across all your mobile marketing efforts. Simply copy and paste the link directly from your Keywords Manager.
How to use Your Mobile Opt-in Link with Instagram Stories
If Instagram is not part of your brand’s marketing strategy, it should be—especially Instagram Stories. On Oct. 27, 2021, Instagram expanded the ability to add links in stories to all accounts.
Most marketers know that Instagram is one of the top ten most visited websites. Users spend an average of 29 minutes on the social media platform.
Instagram is the world’s most popular photo-sharing app with a total of 2 billion monthly active users. This number reports the number of logged-in users who visit the Instagram App or web application within 30 days from the date measurement.
How to use Your Mobile Opt-in Link with Swipe Up Facebook Stories
Over 1 billion Facebook Stories are published every day. The Stories format continues to grow in popularity across Facebook, Instagram, and WhatsApp. 62% of users say they will use Instagram and Facebook Stories even more in the future.
Include Compliance Language
The TCPA requires you to include necessary compliance language that informs consumers that they are opting into text messages from your business. Here's the TCPA-approved compliance language:
*By signing up via text, you consent to receive automated marketing texts (e.g. cart reminders) from our business at the phone number provided. Consent is not a condition to purchase. Msg & data rates may apply. Msg frequency varies. Reply HELP for help and STOP to opt out. See Terms & Privacy at website.com.
Segment Your Subscribers
With our sequential campaigns, known as drip campaigns, you can create an automated SMS to send at a specified timeframe after the subscriber’s keyword opt-in. Consider including a link to a webform in your automated text where they can provide their name, birthday, location, email address or custom details of your choice. Additional information can help fine-tune and target your text marketing campaigns.
Ensure Phone Number Validity with Mobile Opt-in Links
Not only do mobile opt-in links serve as a super simple method for consumers to join your text club but also ensure that the phone numbers added are valid. If a number successfully sends in a keyword to opt-in and receives the opt-in autoresponder, you can be confident that it is in fact a valid mobile phone number and campaigns will be delivered to that subscriber.
Expand Your Marketing Strategy with SMS Opt-in Links
Whether you’re working with brand advocates who have a large, loyal, and engaged social media audience or your in-house marketing and sales team, utilizing SMS opt-in links with your social media Stories can help you interact with your mobile audience in real-time and drive revenue when you keep your subscribers informed about specific products like what is featured in your social media Stories.
Get started with text marketing today and utilize our mobile opt-in links to grow your text database.